News

HNB Life continues to strengthen its position as one of Sri Lanka’s most people centric organizations, securing the prestigious Company with Great Managers recognition for the fourth consecutive year at the Great Manager Awards 2025. Seven of its outstanding leaders, Alan Baker, Rangamal Bandara, N. Galagedera, Lalith Hapangama, Ruwan Chandana, Hiran Chandimal, and Shanil De Silva, were individually recognized at the Great Manager Awards 2025, highlighting the depth of leadership excellence across the organization.

The recognition comes at a defining moment in the Company’s journey, as HNB Assurance evolves into HNB Life, marking a bold new chapter built on a 25 year legacy of trust. While the brand steps forward with renewed purpose, its foundation remains deeply rooted in a people first culture that prioritizes growth, inclusivity and excellence.

Commenting on the achievement, Executive Director / Chief Executive Officer of HNB Life, Lasitha Wimalaratne stated, “Firstly, I would like to extend my heartfelt congratulations to all our Great Manager Award winners. Being named a ‘Company with Great Managers’ for the fourth consecutive year is a proud reflection of the strength and consistency of our leadership culture. As we embrace our transformation into HNB Life, this recognition holds even greater significance. As we aspire to grow and reach new heights, it is this strong foundation of leadership that will continue to guide our journey.”

Executive Vice President / Chief People Officer, Navin Rupasinghe, added, “Our culture has always been our greatest differentiator. This recognition reflects the environment we have created, one where individuals feel valued, supported, and inspired to grow. I would also like to extend my sincere congratulations to our Great Manager Award winners, who continue to set the benchmark for leadership within the organization. As the company moves forward, we remain committed to equipping our people with the right tools, guidance and opportunities to grow, ensuring they not only deliver results, but also shape the future of those around them.”

HNB Life recently hosted its first Sales Convention at the ITC Ratnadipa, following the launch of its new brand identity, bringing together its advisor distribution force to celebrate a year of exceptional performance and continued momentum.

The event marked a significant milestone for the company, highlighting the strength and consistency of its advisor channel, which has delivered steady growth over the past five years. In 2025, the channel recorded an impressive 28% growth in Gross Written Premium (GWP) and a 25% increase in New Business Premium (NBP), reaffirming its critical role in driving the company’s success.

A total of 622 awards were presented during the evening, recognizing the dedication, and outstanding achievements of HNB Life’s advisors across the island.

Further highlighting the channel’s excellence, HNB Life recorded its highest-ever number of MDRT qualifiers for the advisor channel, reaching 132, a 51% growth over last year, which also includes 1 Top of the Table (TOT) and 5 Court of the Table (COT) members.

The convention also served as a platform to unveil several key initiatives aimed at empowering advisors and strengthening their journey as trusted Life Planners under the new HNB Life identity.

Speaking at the convention, Lasitha Wimalaratne, Executive Director / Chief Executive Officer of HNB Life stated, “This convention is not just a celebration of numbers, but a celebration of consistency, commitment, and the spirit of our people. As we step into this new chapter as HNB Life, it is inspiring to see our advisor force continue to raise the bar year after year. Their dedication is what drives our growth and strengthens the trust our customers place in us. My sincere congratulations to all our winners for their outstanding achievements, and my appreciation to every member of our Advisor Distribution Management for their continued efforts. It is this collective strength that will power us forward as we aim for even greater milestones in the years ahead.”

Harindra Ramasinghe, Executive Vice President / CBO – Advisor Distribution Channel of HNB Life added, “Our advisor distribution channel has once again demonstrated its strength. The growth we are witnessing is not by chance, it is built on discipline, capability, and a deep understanding of customer needs. I would like to extend my sincere appreciation to the entire Distribution Management Team including our SBU Heads, Regional Managers, Zonal Managers, Branch Managers and our dedicated training teams who continuously guide and push this team to be their very best. Their role behind the scenes plays a vital role in shaping the success we celebrate today. With the new initiatives introduced, and many more exciting developments in the pipeline, we are confident that we will continue to reach even greater heights and redefine what excellence looks like in the years ahead.”

Marking a significant milestone in its journey, HNB Life has officially launched its new brand campaign, “Wings for Life,” as part of its transformation from HNB Assurance. The campaign celebrates 25 years of trust while introducing a renewed identity built on protection and possibility.

“Wings for Life” captures the essence of HNB Life’s role as a proactive enabler, supporting individuals to rise above life’s uncertainties and confidently pursue what truly matters to them. Inspired by the symbolism of wings, the campaign reflects freedom, strength, and the assurance that customers have a trusted partner standing beside them through every stage of life.

This integrated campaign will come to life across multiple platforms, bringing the brand’s new identity closer to customers while reinforcing its enduring promise of protection.

Mr. Lasitha Wimalaratne, Executive Director / Chief Executive Officer, HNB Life, stated, “As we celebrate 25 years of protecting what matters most to Sri Lankans, our transition to HNB Life marks more than a name change it reflects our ambition to evolve with the aspirations of our customers. ‘Wings for Life’ embodies our purpose as a proactive enabler, empowering individuals and families to take on life with confidence, knowing they have the strength and security to move forward.”

Mr. Dinesh Yogaratnam, Executive Vice President / Chief Marketing & Customer Experience Officer, HNB Life, added, “This campaign is deeply rooted in human insight. ‘Wings for Life’ is not just a message, it is a feeling of reassurance and possibility. It brings our new identity to life in a way that is relatable and true to who we are as a brand. As we step into this new chapter, we are excited to connect with our customers in more meaningful ways while staying anchored to the trust we have built over the past 25 years. I’d also like to convey my sincere thanks all our creative partners for their support in bringing this campaign to life.”